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via finance.yahoo.comBusiness & Companies

Affle to acquire Perion to scale its CPCU business across developed markets

FROM THE WIRE · FINANCE.YAHOO.COM

Perion shareholders to receive US$ 11.70 per share The deal values Perion at an implied Equity value of ~US$ 420 million Combined business strengthens AI-powered consumer conversions, expands global scale, delivers measurable ROI for advertisers and sustained long-term value…

Read at the source ↗
MARKET IMPACTNEUTRAL✦ News Impact agent estimateTone: expected bullishAll-cash acquisition of a listed tech company at a set price, so Perion shares tend to track the offer.AI-generated summary
✦ IN BRIEF · AIAI-generated summary
  1. 01Affle signed a definitive agreement to acquire Perion at US$11.70 per share in an all-cash transaction.
  2. 02The implied equity value of Perion is about US$420 million.
  3. 03The deal aims to strengthen the AI-powered consumer conversion platform and expand global scale.
NEWS IMPACT AND MARKET REACTIONChange since the story · reference
Perion Network Ltd.PERIStock8.70 USDMarket closedtoday -1.58%Positive Affle (India) LimitedAFFLE.NSEStock1,341.80 INRMarket closedtoday -2.86%Neutral
Impact and summary are estimates by the News Impact AI agent, not financial advice.Open in Markets

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