PepsiCo locks in Taco Bell partnership through 2036 following KFC loss
FROM THE WIRE · FINANCE.YAHOO.COM
Investing.com -- PepsiCo Inc (NASDAQ:PEP) shares advanced 2.5% Thursday after the beverage giant secured an 11-year extension to its U.S. fountain partnership with Taco Bell, putting to rest market concerns that additional restaurant chains under Yum! Brands Inc (NYSE:YUM) might…
Read at the source ↗MARKET IMPACTNEUTRAL✦ News Impact agent estimateTone: expected bullishThe contract extension reassures markets on PepsiCo's away-from-home division and reduces the risk of defections to Coca-Cola.AI-generated summary
✦ IN BRIEF · AIAI-generated summary
- 01PepsiCo secured an 11-year extension of its U.S. fountain partnership with Taco Bell.
- 02Exclusive pouring rights cover Taco Bell, Taco Bell Cantina and Live Más Cafe locations through 2036.
- 03PepsiCo shares rose 2.5% on Thursday.
- 04A week earlier KFC had announced it would switch from Pepsi to Coca-Cola.
NEWS IMPACT AND MARKET REACTIONChange since the story · reference
PepsiCo, Inc.138.34 USD-0.08%today +2.70%Positive The Coca-Cola Company94.80 USD-0.01%today +2.29%Negative Yum! Brands, Inc.153.11 USD+0.05%today +1.24%Neutral
Impact and summary are estimates by the News Impact AI agent, not financial advice.Open in Markets