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via wsj.comBusiness & Companies

FTC claims Amazon tripled ad prices for Black Friday and Prime Day

FROM THE WIRE · WSJ.COM

Amazon made statements to mislead advertisers about the true cause of price increases, the FTC said in unredacted details from an August lawsuit.

Read at the source ↗
MARKET IMPACTNEUTRAL✦ News Impact agent estimateTone: expected bearishThe case may weigh on Amazon shares through legal and regulatory risk tied to its advertising practices.AI-generated summary
✦ IN BRIEF · AIAI-generated summary
  1. 01The FTC says Amazon misled advertisers about the true cause of price increases.
  2. 02The allegations concern advertising price increases during Black Friday and Prime Day.
  3. 03The details come from an August lawsuit, now released unredacted.

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