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via finance.yahoo.comBusiness & Companies

Salesforce to Buy Braze for $5.7 Billion, CRM Shares Slide 3%

FROM THE WIRE · FINANCE.YAHOO.COM

Investing.com -- Salesforce (NYSE: CRM) agreed to acquire customer engagement software company Braze (NASDAQ: BRZE) for approximately $5.66 billion in enterprise value, offering $47.50 per share in cash in a deal aimed at strengthening its marketing and artificial intelligence…

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MARKET IMPACTNEUTRAL✦ News Impact agent estimateTone: neutralSignificant acquisition by a large software group, at a 58% premium to the target's prior close.AI-generated summary
✦ IN BRIEF · AIAI-generated summary
  1. 01Salesforce will acquire Braze for $47.50 per share in cash.
  2. 02The enterprise value is approximately $5.66 billion.
  3. 03CRM shares fell about 3% following the announcement.
NEWS IMPACT AND MARKET REACTIONChange since the story · reference
Salesforce, Inc.CRMStock239.76 USD-1.11%today -1.11%Negative Braze, Inc.BRZEStock30.04 USDAwaiting tradestoday +2.39%Positive
Impact and summary are estimates by the News Impact AI agent, not financial advice.Open in Markets

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