Voomi Supply secures $10 million Series A to modernize industrial procurement

Voomi Supply, a Philadelphia-based B2B platform focused on HVAC and industrial equipment, has closed a $10 million Series A financing led by Asymmetric Capital Partners. The investment will be used to enhance the company’s digital marketplace, broaden its supplier network, and expand product categories to better serve contractors and businesses. The funding addresses a long-standing need for more efficient, technology-driven procurement solutions in fragmented industrial markets, according to PR Newswire.

Additional participation in the round came from Highmount Capital and investor David Hawkins. The capital is intended to support both technological development and operational growth, including hiring more staff to manage platform operations, supplier relations, and customer support. By leveraging digital tools, Voomi Supply aims to improve the overall buying experience and reduce the inefficiencies inherent in traditional industrial procurement methods.

Voomi Supply and technology-driven solutions for complex supply chains

Voomi Supply provides an online marketplace that consolidates products from hundreds of suppliers, giving buyers access to over a million parts and pieces of equipment through a single digital platform. The company targets contractors, maintenance teams, and industrial buyers who often face challenges sourcing products across multiple distributors.

Industrial procurement is traditionally complex, relying on phone calls, emails, and in-person visits to secure necessary equipment. Voomi Supply’s platform seeks to streamline these processes by offering search, comparison, and purchasing tools online. Artificial intelligence features assist with catalog management, product recommendations, and workflow optimization, helping users quickly locate the items they need and make informed purchasing decisions.

CEO RJ Cilley emphasized that the platform was created to simplify industrial purchasing while expanding sales opportunities for suppliers. The model allows suppliers to reach new markets without relying solely on conventional distribution channels, while buyers benefit from a more centralized, efficient procurement experience. According to company leadership, the Series A funding follows a period of significant growth, reflecting strong adoption among contractors and industrial buyers seeking digital alternatives to traditional ordering processes.

Investors also see the opportunity for digital transformation in a highly fragmented market. Rob Biederman, managing partner at Asymmetric Capital Partners, noted that the industrial supply sector has long relied on decentralized distribution and manual ordering, creating inefficiencies. Platforms like Voomi Supply aim to address these gaps by providing more transparency, faster access to products, and improved operational efficiency for buyers and suppliers alike.

Series A financing and platform expansion

The new funding will support several strategic initiatives. Voomi Supply plans to expand its technology infrastructure, including enhancements to its AI-driven product search and catalog management tools. The company also intends to add more suppliers to its network, increasing the range of products available to buyers and enabling faster delivery times.

Workforce expansion is another key area, with new hires planned in technology, operations, and customer service roles. By strengthening both human and digital resources, Voomi Supply aims to maintain a high-quality experience for professional buyers while supporting supplier growth. In addition, the company is exploring the addition of new industrial categories, further broadening its offerings and establishing itself as a comprehensive procurement solution.

The platform’s AI capabilities also allow for predictive inventory insights and purchasing analytics, which can help buyers anticipate demand and plan orders more effectively. This data-driven approach supports smarter procurement decisions and can reduce costs associated with overstocking or delays in sourcing materials.

Background on Voomi Supply and the industrial supply sector

Voomi Supply was founded by Faron Schonfeld, Andy Chalofsky, and Josh Chalofsky with a mission to modernize procurement for professional trades. The startup focuses on providing a centralized, technology-driven marketplace that connects buyers with suppliers in industries such as HVAC, plumbing, electrical, and industrial maintenance.

Earlier investments from Operator Partners helped establish the company’s initial platform and customer base. The broader industrial supply market is characterized by fragmentation, with buyers frequently managing multiple vendor relationships and manual ordering processes. This environment has created an opening for digital marketplaces that consolidate products, simplify purchasing workflows, and provide actionable data to buyers.

Industry trends indicate growing interest in technology-driven procurement solutions. Construction, maintenance, and manufacturing sectors are increasingly adopting digital tools to reduce operational inefficiencies and enhance supply chain visibility. Platforms like Voomi Supply fit into this shift by providing professional buyers with streamlined access to a large selection of products, competitive pricing, and real-time inventory information.

By digitizing procurement, Voomi Supply also enables suppliers to expand their reach without relying exclusively on legacy distribution channels. This dual benefit positions the company to capture a larger share of the industrial supply sector over time.

Voomi Supply’s $10 million Series A funding positions the company to accelerate growth, enhance its digital marketplace, and expand its supplier network. By integrating AI tools and streamlining procurement workflows, the platform addresses long-standing inefficiencies in HVAC and industrial supply purchasing.

As the company grows, it aims to provide a more centralized, transparent, and efficient way for contractors and industrial buyers to source equipment and materials. The investment reflects continuing venture capital interest in digital marketplaces that modernize traditional industrial supply chains, demonstrating the potential for technology to reshape procurement in legacy sectors.